Venuto joins Progress during a dynamic period in the industry, and as the bank is expanding its offering with a new venture fund, a SPAC, and expansions into other sectors including automotive.

We interviewed the adtech veteran of VivaKi/Publicis, The Weather Channel, and Amobee about the new job and opportunities on the road ahead for the bank.

He calls the movement #BakeforBiden.

From his Brooklyn kitchen, he is baking three days a week, producing dozens of loafs that he ships via FedEx, USPS and UPS to contributors in eight states, so far.  But his goal is to galvanize bakers of all skill levels to join the movement.

Baked goods can range from fancy sour dough breads (like Dom’s) to simple cupcakes.  Every contribution matters, he says in this interview with Beet.TV

Donation amounts are at the discretion of the donor and are paid directly to the campaign.  In most cases, the bakers absorb the cost of ingredients and donors cover shipping costs.  Some bakers are sharing their goods with neighbors, keeping at a safe distances.

We virtually visited him last week in his kitchen to talk about the grass roots campaign. Helping with footage and still photography was Caleb Lee Adams.

Kathy and I are hugely enthusiastic donors/recipients of his breads.   This week, we received and devoured his  very tasty chocolate babka.

Most of the social activity around initiative is on Instagram.

What a great idea.

And that is exactly the message Domenic Venuto wants to bring to the upcoming Cannes Lions ad festival.

After a couple of years in which Amobee acquired Turn and Videology, its COO says the ad-tech company is all about helping advertisers get a better return across channels.

“What we’re seeing now come into the market is television data, data directly connected to devices, IP enabled hardware that is sending data signals,” Venuto says in this video interview with Beet.TV.

“And then adding that into the programmatic mix to make better decisions and create greater insight, and also improve the optimization routines and doing them in shorter and shorter revision cycle.”

In the last few months, Amobee has been picked as the platform through which UK network ITV distributes its digital ad inventory and through which Univision creates audience data segments in North America.

“Amobee’s goal is to become the leading independent advertising platform for converged media,” Venuto says. “Now, to do that, we need to be able to cover both ends of the spectrum. And on one end is an onmichannel DSP, so being a DSP, a buying platform across multiple channels, whether they be your traditional channels of display, mobile, social, but now we’re also seeing the addition of out-of-home, digital out-of-home, as well as audio, and the last frontier, which is television.”

This video is part of the Beet.TV preview series titled “The Road to Cannes.”  The series is sponsored by 4INFO. Please visit this page for additional segments. 

For Amobee, the demand-side platform and analytics suite operator, that position seems to be getting bigger.

After already acquiring Ringring Media, AdJitsu, Gradient X, Adconion, Kontera and Turn, the Redwood City, CA, company this summer even bought up digital TV ad company Videology.

So, having itself been bought by SingTel in 2012, what is Amobee’s big plan?

“Our vision is to be an advertising platform for the converged world and we want to do that globally,” says Amobee COO Domenic Venuto in this video interview with Beet.TV.

“Our goal is to be an omnichannel DSP, and we’ve done that with social and display, and mobile, and now with Videology, we’re adding television and advanced television to that mix, which is super exciting on the buy side.

“And in fact, Videology comes with a supply side capabilities as well. So, we think that there’s great synergies in bringing the two together and creating a market place, and connecting both sides of the equation.”

Amobee snapped up big-hitting video ad tech company Videology for $100 million in July after the firm hit trouble, having filed for Chapter 11 bankruptcy protection.

It was another sign of consolidation in the advertising technology space.

For Venuto, it adds up to offering “optimization, portfolio management capabilities for greater yield and returns”.

This video is part of Beet.TV’s coverage of the Future of TV Advertising Forum 2018, London. The series is sponsored by Finecast. For more segments from the series, visit this page.

He does not name specific companies but outlines the issues.  He also talks about the expansion of the technology stack at VivaKi.

We spoke with him earlier this week at the IAB Annual Leadership Meeting.