Tag: MediaCom – Beet.TV

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Nine Things We Learned From Our CTV Data Series presented by Sabio

Messiness Before Maturity: Forrester’s O’Connell On The Evolution Of Creative Ad-Tech

AI Will Drive Creative Advertising with Consumer’s Privacy and Preference: Execs from Mindshare, MediaCom, Wavemaker, Xaxis and IBM Watson Advertising

The New Majority: MediaCom’s Prabhu Aims To Make Advertising Addressable

Dynamic Creative Optimization is Here: MediaCom’s Sasha Savic

With Hurricane Season Nearing, Many Puerto Ricans ‘Still In Desperate Need’: GroupM’s Cowdell

MediaCom’s Badigian On Studio71’s Content Vetting, Downloads From Hulu

‘Measurement Is Everything’: MediaCom Chicago’s Art Zambianchi

MediaCom’s Brook Uses Mobile To Prove Consumer Footfall

Data And AI Can Reignite Creative Advertising, MediaCom’s Savic Says

Ad Groups Look To Reimagine TV On Mobile Screens

Marketers Need KPIs by Campaign, Channel & Individual, MediaCom’s Lampert

Better Attribution Methods a Must in Cross-Channel World, MediaCom’s Lampert

Digital Targeting Enables Consumer Choice in Storytelling, MediaCom’s Savic

Mobile Ads Must Be More Interactive: MediaCom’s Phillips

MediaCom CEO: Programmatic Spurs Ad Creativity

Content Has Elevated Itself Above Advertising: MediaCom’s Morris

Making Content Marketing Accountable To Drive Business, MediaCom’s Sean Black Explains

Brands Must Establish KPIs for Content, MediaCom’s Sean Black

Mediacom US CEO: Connected Things Will Change Our Lives