Tag: Xaxis – Beet.TV

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How To Inject Creative Into Programmatic: Xaxis’ Lin

AI Will Drive Creative Advertising with Consumer’s Privacy and Preference: Execs from Mindshare, MediaCom, Wavemaker, Xaxis and IBM Watson Advertising

Xaxis Celebrates its 10th Anniversary as an “Outcome” Media Company, Gila Wilensky explains on the #BeetCast

AI Needs Ethics: Xaxis’ Wilensky On Machines Learning From Humans

Dynamic Creative Helps Brand Suitability During Change: Xaxis’

Omni-Channel Depends On Measurement: Xaxis’ Anderson

How Brands Get To Outcome-Based Ads: Xaxis’ Bidon

Xaxis’ Matt Sweeney On Finding The Best Proxies For Digital Success

GroupM Seeks To Simplify Offerings, Diversify Talent Mix: CEO Castree

Matt Prohaska Traces The Arc Of Criteo’s Success Path

WPP’s Sorrell Sees ‘Groundswell’ Of Client Attitude for Programmatic TV

[m]PLATFORM COO Nicolle Pangis Explains GroupM’s Entry To AI Via Co-Pilot

‘Creative DMPs’ Will Help Threatened Agencies Adapt To Dynamic Creative: Xaxis’ Moore

WPP’s Moore On The Roles Of Creative, Media Shops In Dynamic Optimization

Beet.TV Summit March 9: Xaxis, BBDO, Eyeview, MediaMath And Others To Examine Performance Video

Xaxis’ De Rijk Sees Advanced TV Advertising In Infancy In Asia

Xaxis Spending $54m On Ad Technology This Year

Marketers’ Key Challenge: Measuring Impact, Says Xaxis’ Patil

Note to Publishers: Stop Consumers with Ad Blocking Software, advises WPP’s David Moore

Ad Land In Catch-Up On Creativity, Measurement: Xaxis’ Martin