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{"id":20420,"date":"2013-06-12T17:27:24","date_gmt":"2013-06-12T21:27:24","guid":{"rendered":"http:\/\/www.beet.tv\/?p=20420"},"modified":"2013-06-12T17:27:24","modified_gmt":"2013-06-12T21:27:24","slug":"sprint-digitas-huffpo","status":"publish","type":"post","link":"https:\/\/dev.beet.tv\/2013\/06\/sprint-digitas-huffpo.html","title":{"rendered":"Sprint to Be First Digitas Client for Native Ad Distribution Partnership with HuffPo"},"content":{"rendered":"

Following Digitas’\u00a0NewFront announcement last month<\/a> with The Huffington Post\u00a0<\/i>that they will partner to provide real-time content distribution, Sprint will become the first Digitas client for this\u00a0native ad distribution. Sprint has partnered with IGN.com<\/a>\u00a0at this year’s Electronics Entertainment Expo\u00a0to create a\u00a0E3 VIP experience for those who cannot attend the event in LA scheduled for June 11 to June 13.<\/p>\n

To promote Sprint’s E3 VIP, The Huffington Post <\/em>will push\u00a0out an event photo on the native ad unit each day of the event.<\/p>\n

Beet.TV spoke with\u00a0Anne-Marie Kline, Senior VP Marketing at Digitas, at the Digitas NewFront 2013 on May 2. We are republishing this video today.<\/p>\n","protected":false},"excerpt":{"rendered":"

Following Digitas’\u00a0NewFront announcement last month with The Huffington Post\u00a0that they will partner to provide real-time content distribution, Sprint will become the first Digitas client for this\u00a0native ad distribution. Sprint has partnered with IGN.com\u00a0at this year’s Electronics Entertainment Expo\u00a0to create a\u00a0E3 VIP experience for those who cannot attend the event in LA scheduled for June 11 […]<\/p>\n","protected":false},"author":14,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"mc4wp_mailchimp_campaign":[]},"categories":[],"tags":[5291,5284,3348,5330],"_links":{"self":[{"href":"https:\/\/dev.beet.tv\/wp-json\/wp\/v2\/posts\/20420"}],"collection":[{"href":"https:\/\/dev.beet.tv\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dev.beet.tv\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dev.beet.tv\/wp-json\/wp\/v2\/users\/14"}],"replies":[{"embeddable":true,"href":"https:\/\/dev.beet.tv\/wp-json\/wp\/v2\/comments?post=20420"}],"version-history":[{"count":0,"href":"https:\/\/dev.beet.tv\/wp-json\/wp\/v2\/posts\/20420\/revisions"}],"wp:attachment":[{"href":"https:\/\/dev.beet.tv\/wp-json\/wp\/v2\/media?parent=20420"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dev.beet.tv\/wp-json\/wp\/v2\/categories?post=20420"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dev.beet.tv\/wp-json\/wp\/v2\/tags?post=20420"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}