EDMONTON, ALBERTA – Your average seven-year-old may not know too much about the intricacies of header bidding through programmatic OTT ad exchanges – but Daniel Riddell<\/a> doesn’t need them to.<\/p>\n The CTO of kids online TV service Kidoodle<\/a>.TV is witnessing amazing growth during the COVID-19 pandemic. And he is installing a stack of ad-tech to benefit.<\/p>\n “We’ve grown over 230% since beginning of March,” Riddell tells Beet.TV in this video interview recorded remotely in Edmonton with Canadian-based media company.<\/p>\n