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Very happy to have our colleague and friend Pooja Midha<\/a>, Chief Growth Officer of Comcast Advertising, on this episode of the #BeetCast podcast.<\/p>\n

Pooja is a veteran of senior advanced TV roles at Viacom, Disney and as CEO of trueX until earlier this year.<\/p>\n

For all of us, it’s been a challenging time during the pandemic: For Pooja it has been an especially \u00a0tumultuous year that included the sale of TrueX<\/a>, a pregnancy, the birth of a second child, and joining Comcast<\/a> in a senior role.<\/p>\n

In this session, she speaks about her experiences as a woman of color. She shares her hopes for a more inclusive, bias-free workplace. She reflects on her own journey and tells what she is doing to help others.<\/p>\n

Commenting on the current state of advanced TV, she talks about the importance of interoperability of viewer identity and the work that\u2019s being done by Blockgraph<\/a> and others.<\/p>\n

And she shares her vision for FreeWheel and Effectv, both units of Comcast Advertising.<\/p>\n

Thanks Pooja for a great conversation. \u00a0And congratulations on the new job!<\/p>\n

Thanks to the BeetCast sponsor Mediaocean.<\/p>\n

And thank you for listening.<\/p>\n

Hope you enjoy the episode.<\/p>\n","protected":false},"excerpt":{"rendered":"

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