For the past 15 months,\u00a0 the ANA,\u00a0 has shifted completely to virtual, with all the organization’s hundreds of events, meeting and training going online.<\/p>\n

This will change this week with the ANA Media Conference<\/a> in Aventura, Florida, one of the first major industry events to take place in person, albeit with a sizable portion of attendees connecting online, says ANA CEO Bob Liodice, in this interview with Beet.TV<\/p>\n

He expects physical attendance of ANA\u00a0 events to grow, but probably with the in-person attendance at events at about fifty percent this year.\u00a0 That wold put the ANA’s marquee event, the Masters of Marketing<\/a> in October in Orlando, at around 1500.<\/p>\n

All the events will be a hybrid: with both a physical and virtual experience.<\/p>\n","protected":false},"excerpt":{"rendered":"

For the past 15 months,\u00a0 the ANA,\u00a0 has shifted completely to virtual, with all the organization’s hundreds of events, meeting and training going online. This will change this week with the ANA Media Conference in Aventura, Florida, one of the first major industry events to take place in person, albeit with a sizable portion of […]<\/p>\n","protected":false},"author":5,"featured_media":74246,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"mc4wp_mailchimp_campaign":[]},"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/dev.beet.tv\/wp-json\/wp\/v2\/posts\/74235"}],"collection":[{"href":"https:\/\/dev.beet.tv\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dev.beet.tv\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dev.beet.tv\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/dev.beet.tv\/wp-json\/wp\/v2\/comments?post=74235"}],"version-history":[{"count":0,"href":"https:\/\/dev.beet.tv\/wp-json\/wp\/v2\/posts\/74235\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/dev.beet.tv\/wp-json\/wp\/v2\/media\/74246"}],"wp:attachment":[{"href":"https:\/\/dev.beet.tv\/wp-json\/wp\/v2\/media?parent=74235"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dev.beet.tv\/wp-json\/wp\/v2\/categories?post=74235"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dev.beet.tv\/wp-json\/wp\/v2\/tags?post=74235"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}