What is the role of native advertising in TV? Certainly, basic product placements and infomercials have existed for a long time.<\/p>\n
But now, new techniques offered by connected TV platforms promise a lot more.<\/p>\n
In Elevated Video, a Beet.TV leadership series presented by TripleLift<\/a>, eight executives explored what that opportunity looks like.<\/p>\n1. Content ad insertions lighten the load<\/h2>\n