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{"id":76125,"date":"2021-10-13T07:30:40","date_gmt":"2021-10-13T11:30:40","guid":{"rendered":"https:\/\/www.beet.tv\/?p=76125"},"modified":"2021-10-13T07:49:48","modified_gmt":"2021-10-13T11:49:48","slug":"videoamps-inscape-extension-is-the-collaboration-we-need-chakalos","status":"publish","type":"post","link":"https:\/\/dev.beet.tv\/2021\/10\/videoamps-inscape-extension-is-the-collaboration-we-need-chakalos.html","title":{"rendered":"VideoAmp’s Inscape Extension Is The Collaboration We Need: Chakalos"},"content":{"rendered":"Piece by piece, ad-tech companies and others are solving what has become a spaghetti soup of TV systems, by integrating their infrastructure.<\/p>\n
In the latest example, VideoAmp has extended<\/a> a deal through which it uses data from 18 million VIZIO smart TVs for planning, measurement and TV ad sales.<\/p>\nIn this video interview with Beet.TV, VideoAmp chief strategy officer Nick Chakalos explains why this kind of collaboration is the way forward.<\/p>\n